Posts Tagged 'SOBCon08'

Bloggers Assemble!

Bloggers Assembled

     It was a rainy Chicago afternoon and evening, on a Spring day in May.  They’d come from all over the United States and the World.  Views and opinions as diverse as their points of origin.  Powers of observation and writing never before brought together were no in one place, on one busy block.

     Who were they?  Superheroes? Power brokers? Yes! They were Bloggers! And they came to take Chicago!  Well, not actually that last part, but it sounds better yes?

     SOBCon08 had drawn bloggers of all types.  Bloggers of politics mixed with technology bloggers as well as mommy bloggers.  Each brought with them not just a desire to learn and be engaged for the weekend, but they came to share, to support, and to blog.  They came to take blogging up a notch.

     Liz Strauss and Terry Starbucker assembled a crew of presenters for a human scale event and it was powerful.  Chris Brogan, Anita Bruzzese,  Chris Garret, David Bullock, Terry Starbucker, Brian Clark, Lorelle VanFossen, and Wendy Piersall talked and presented on blogging and business throughout the weekend.  More than that, they shared deeply about blogging and themselves.  Each poured out tips, tricks and heart during their presentations and off-stage as well.

     The SOBCon08 weekend was jam packed with business and blogging information, but also with fun and friends making.  Shashi Bellamkonda and I have been online friends for most of year but had never met.  Leave it to a blogging conference to us together.  Rick Mahn and I had also been online only contacts for quite a while, this weekend allowed us to share a great experience and become real friends. There was the boat ride, where I took this skyline shot, and enjoyed the music of Christine Kane, and the wonderful dinners with my blogger friends.

     Did I take anything away beyond that? More than I can absorb.  On the mental and supportive side, I realized I’m not alone out there, and these other bloggers, even the most successful ones, are only an email away.  I realized others, yes those big name ones too, struggle at times with their blogs and their businesses.  The support and encouragement doesn’t end with the weekend.  Becky McCray has organized some of us into a biz and blog support and mentoring circle.

     As part of the take away from the SOBCon08 conference, I’ll be changing up things on the blog.  It’ll be slow at first, but hopefully the improvements will be noticeable both to readers and to me.  Also, I’ll be formulating some business plans, goals and more.  Don’t think either that I’ll try to work in solitude.  You, the readers, and you, my fellow bloggers and biz folks, will be on the spot.  I’ll be asking you for guidance, reassurance, and support because of the respect and appreciation I have for you all.

     In summary, the weekend brought me more than I expected, and I can’t express enough in blog posts even how much so. While I make some attempts here though, I’d love to hear from you.

     How did SOBCon08 impact you, your blogging and your business? What will you change?  Or have you been to another conference recently that made a significant impact on your life?  Tell me about it!  I want you to share here, on your blog, or drop me a line.  Don’t blog? I’ll be happy to post your story here.

     Come, tell us about your experience.

SOBCon08 – Where I found more than a blogger

Shashi - geek, blogger, friend
Let me tell you about one of my favorite takeaways from SOBCon08. Shashi and I started out as on the edges of common technologies, now I feel like I’ve gained a friend for life.

It was a pleasure to meet and spend time with him this weekend. What better way to know a man than to share things together.

We shared – learning, laughter, fresh air, excitement, joy, a hug, the skyline of Chicago, we broke bread together, and shared a beer. What better ways to know a man.

What did you share at SOBCon08? What did you take away?

SOBCon08 – Brian Clark – Copyblogger

Brian gave me several things to think about, but here’s my quick list of take-aways:

  • Attention is valuable but not everything
  • Authority rules
  • Don’t think niche, think large audience and carve out a niche in that
  • Expertise creates authority
  • Think maximize my assets vs replace my job
  • Maximize my subscribers – build lists
  • Build destination pages

A lot of this stuff is immediately useful and gives me a whole viewpoint turnaround.  We are doing a model review out on our sites.  Pages is a big focus of the discussion.

SOBCon08 – Anita Bruzzese

What did I take away?

  • Use good resources
  • Make sure my sources are reliable – does my source have an agenda
  • Keep my credibility – keep away from hidden agenda
  • Post corrections – Immediately!
  • Don’t respond by attacking
  • Encourage comments – highlight great commenters – don’t let the bad comments take over
  • Get a roundtable of folks to keep me true
  • Put a line in the sand on what I will and will not due or blog about
  • Write things I’m not only proud of now, but I’ll be proud of in the future

Very good presentation. Anita is from www.45things.com.

SOBCon Roll Call – courtesy of Liz Strauss

Liz, at Successful Blog, compiled a list of SOBCon08 attendees. I’ve recreated it here for the link love.

Can’t wait to see you all in Chicago!

I’m bringing my camera, my phone and the Flip, so be ready.

Contest Ninja?

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In all seriousness there was no ninja in the contest that I know of.  But if he blogged, he’d have had a shot too.

SOBCon is all about the bloggers.  You can read here what last year’s participants had to say.

Here are 3 key reasons SOBCon08 is going to be even better than SOBCon07:

1. Bigger. More attendees. More planning. More to talk about. More to do. More, more, more, more.

2. BAP. “The SOBCon08 program guarantees to send each attendee home with a Business Action Plan that can be immediately executed for measurable success.”

3. Biz. School, that is. An even stronger focus on business blogging and how to use blogs to boost your business.”

Me? This will be my first time. I’m excited about the opportunities this will present. Not only a chance to mingle but learn.  The sessions will be very focused with the end result a plan I can take forward for blogging as a business.

Currently there are no ads on this site, however that is not for a lack of interest. What I’d like to do is get it right. That applies for social networks as well.  Where can I best spend my time and resources?

What are you doing with your blog and your social networks? Are you merely marking time or are you making progress towards your personal and business goals? Has your online life profited you today?

Check out SOBCon and see if it’s for you.  It might just help you answer those questions.

And the winner is…

Me!

The SOBCon Contest is over and I won. Yes, you can read the details on the SOBCon site, but I’ll give you the short and skinny here.

First things first, because the SOBCon contest is over, I’ve taken down the big cartoon encouraging you to visit the SOBCon site. No more need to do it to help me.  That said, I encourage everyone that’s into blogging and wants to take it up a notch to visit and consider going to the conference.

“The grand prize is a free registration to SOBCon08, plus two hotel nights.”

I’m planning on spending Friday and Saturday nights in the Club Quarters, near the conference center.

“We’d also like to give one more big shoutout to our contest co-sponsor, Plante Moran Financial Advisors.”

Yes, there is a sponsor.  I’ve not used Plante Moran Financial Advisors, but I’ll be sure to give them a look.  Thank you Plante Moran.

 “Congratulations Todd!!

And thanks to all who participated in the contest – your promotion of this event has been most appreciated.”

Thank you SOBCon Team!  See you there soon.

For others attending, please check out the wiki: http://sobcon.pbwiki.com